Podcast episodes and blog posts About

Category Page: Copywriting

Use the right words in the right way at the right time on your website and in your emails so you can sell without being slimy and help without being inauthentic.

women opening a gift

050_8 simple tips to increase your email open rates

Your email subject lines are like a poorly frosted cake. It might taste delicious on the inside, but it sure doesn’t look very appealing. This episode will help you create subject lines that will get people to open your emails. And, there might just be a special bonus for you.

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writing an email

047_Why Email Marketing MAtters

Email marketing can be the most awesome tool for your business and your customers. Sharing three reasons why email marketing matters. You’ll definitely want to pay attention because my number one reason might surprise you.

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give customers a gift

019 How to create a lead magnet that works

Lead magnets, which I prefer to call freemiums, are essential to building your email list. And a quality email list is essential to building you business. So, how do you create the RIGHT freemium? One that actually works? I’ve got an answer for you today.

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woman reading in bed

Why you need to be repurposing your content

Bloggers and content creators create content because they want others to read, listen to, or watch it. But the fact is not everyone always reads every blog post, podcast episode or youtube video. I’ve got a secret for you: that is actually a good thing! It means you can save time by repurposing content

Resources mentioned in episode:

Join The Goodness Squad
The Goodness Squad on Facebook
Descript
SmarterQueu

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The Free Homepage Makeover Masterclass

create a homepage that makes You money & serves people
Without slimy sales tactics

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Watch as I makeover a real client's homepage in 1 hour!

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